Business Analytics for Small and Medium businesses
Insight Dials
We believe in data democratization and aim at providing dashboards for all. With Insight Dials, you can keep a track of your company vitals round the clock and take data-driven decisions, to steer your organization towards the targeted goal.
Your whmcs has humongous data related to your business. But are you converting it into usable information? Or is this data going wasted without giving you the right insights? Almost…
As discussed in the article “Vanity Metrics Vs Actionable Metrics”, it might often be too dangerous to go after the vanity metrics alone. However, as your business grows, the metrics…
What are Vanity Metrics? Vanity metrics are metrics that look impressive for the business, but in reality, they lack actionable data and do not help take better decisions. Often vanity…
The North Star Metric (NSM) is the single key metric that best defines the core value that your product delivers to customers. However, pairing a NSM with a counter metrics,…
“You can’t improve what you don’t measure” – Peter Drucker. A very important quote for any goal tracking. Be it a personal goal or your organizational goal, you will not…
The Customer Lifetime Value to Customer Acquisition (LTV:CAC) is the ratio of lifetime revenue of a customer, and the cost of acquiring that customer. This metric denotes the profitability. At no point,…
Customer Support KPIs help you measure the quality of service you are providing to your customers. This is a very key metrics that indirectly relates to other KPIs like Customer…
The balance of money due for the services delivered is termed as Accounts Receivable (AR). Or the services used but not yet paid by the customer. Aged Account Receivable is…
Customer lifetime value (CLV) or Lifetime value (LTV), represents the total amount of money a customer is expected to spend in your business, during their lifetime before they churn. This is one of…